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Marketing Tracks

INTRO TO FINANCIAL SERVICES MARKETING CERTIFICATE

Upon successful completion of the curriculum requirements, students will gain an introductory knowledge of the marketing function.

COURSE/CURRICULUM REQUIREMENTS

• Principles of Banking
• Marketing
• Sales (min 1 credit)
• Intro to eCommerce
• Communication Skills (min 1 credit)
• Ethics (minimum 1/4 credit)

FINANCIAL SERVICES MARKETING DIPLOMA

Upon successful completion of the curriculum requirements, students will gain an in-depth knowledge of financial services marketing for a successful career in the services marketing field.

COURSE/CURRICULUM REQUIREMENTS

All of the requirements as shown above for the Intro to Financial Services Marketing Certificate, PLUS:

• Advertising
• Law and Banking:  Applications or Law and Banking:  Principles
• Management
• Economics

Plus one of the following:

• Accounting
• Financial Accounting
• Business Math

Local Navigation

• Financial Services Overview Tracks
• Credit and Lending Tracks
• Bank Operations Tracks
• Teller Track
• Marketing Tracks
• Accounting Track
• Human Resources Track
• Management and Supervision Tracks
• Diploma and Certificate Requirements
• Graduation and Awards Ceremonies